Have you heard anything about digital privacy myths? For starters, digital privacy is believed to be the idea that users have the right on how they manage their presence on a digital space. However, there are always digital footprints all around like breadcrumbs from a rich man’s table. Hence, the myths.
Let’s discuss two of these digital privacy myths and how they affect you as an internet enthusiast.
I. There is NO privacy.
If you know enough about the internet and social media especially, you will know there is no such thing as privacy on an online space.
So, you must assume everything you share is seen by at least, some people. Facebook keeps track of all sites you are logged in to. Reason why they always seem to know what you might want with some tailored suggestions and people to follow. It is all business, until it is not.
There’s something as called Google Password Manager. Every time you log in into an account or device or browser and you allow the ‘Remember me’ or ‘Save password’ so as to make your next log in easier, Google saves your password.
Try search for Google Password Manager on Google now. All you need is your password to log in, and you’ll see all the passwords in your Google account. Let me not even go into your Google Search history.
But of course, it is more difficult when you have different password for different accounts. Tracking them becomes difficult. Why do you do that? To make hacking them difficult, right? With Google Password Manager, you can track all your passwords.
Unfortunately, you just handed an hacker a treasure pack, premium subscription to all your passwords once he can hack your Google Password Manager. Tough life, yeah?
But then, what do we do? It is what it is. The world has gone digital, and no room for privacy – even for our own greater good. Imagine you forget your password every time you log into Facebook or your gmail account?
Take this advice though, at least, try strengthen your password. Use capital & lower case plus number and sign. Mailchimp makes that compulsory.
II. Your likes and reactions DO NOT matter.
Truth is, digital marketing is in levels. It is easier to have followers who are only ‘potential customers’ or ‘virtual supporters’ click to react on your content than transfer to the ‘paying clientele’ that you hope to build, which actually pays the bill.
Don’t get me wrong; it is great to have a large following on any digital space. In fact, on streets like Twitter, it is actually a thing – for influencers.
And of course, YouTube where the number of subscribers and interactions actually generate something into your bank account in the long term and improve your ratings. Yeah, right.
However, the invisibility cloak the online space generally tends to put on puts you at an arms length of your real customers who generally have the deciding factor in what decisions you make as a brand or business and what actions you take.
That is, the real deal people will most likely not be fazed by a social post or trends because they have the inside information. Hence, to have a solid base, you will need to focus on these ones outside of likes and comments.
So, to build real clientele base on a digital space, and be in the good framework of digital privacy, you must know where your real reactions are and as a brand, business or personal, focus on that.
What do you think about these digital privacy myths? Do you agree?